First-time buyers have always been a driving force in the housing market. Their choices don’t just shape today’s property landscape – they also give us a glimpse into where the market might head tomorrow.

New research from Barclays has revealed what’s influencing the decisions of different generations as they step onto the property ladder for the first time. And while affordability remains a challenge across the board, the type of home first-time buyers are looking for varies greatly depending on their age and lifestyle.

For younger buyers in their early 20s, the dream is no longer just getting “a foot on the ladder.” Many are skipping starter flats altogether and heading straight for a forever home.

With remote and hybrid working now part of everyday life, this generation wants properties with space for a home office or flexible open-plan layouts that can adapt to the future. In Hull and across East Yorkshire, we’re seeing more demand for houses with spare bedrooms, garden offices or versatile living spaces that can evolve with changing lifestyles.

Buyers in their late 20s and 30s are often balancing young families and busy careers. Their priorities tend to be homes close to good schools, reliable transport links and green spaces where children can play.

For this group, location is key. In areas like Beverley, Cottingham and Kingswood, we’re seeing demand for properties that combine convenience with quality of life – the best of both worlds.

It’s no longer unusual for people to become first-time buyers later in life. For those in their 40s and early 50s, outdoor space is a top priority.

Whether it’s a private garden, a patio for entertaining, or access to communal green areas, this generation values the lifestyle benefits of outdoor living. Across East Yorkshire villages and market towns, we’re seeing strong interest in properties that offer space to relax, entertain, and connect with nature.

Understanding what matters to buyers at different stages of life is key to marketing your property effectively. Highlighting a spare bedroom as a potential home office, drawing attention to a nearby Ofsted-rated school, or showcasing a south-facing garden can all help attract the right kind of buyer – and achieve the best possible result.

At Beercocks, we know the Hull and East Yorkshire property market inside out. Our estate agents are here to help you present your home in the best light and connect you with motivated buyers who are ready to move.

👉 Thinking of selling? Get in touch with your local Beercocks office today – we’d love to chat about how we can help with your next move.